Everyone has been waiting for the first big brand marketing leap into virtual reality (VR), but we have yet to see VR being used on a large scale. Will alcohol brands be the first to successfully integrate VR into their marketing campaigns? The latest […]
10 04, 2015
5 03, 2015
Heineken USA has unveiled their master plan for 2015, and it includes a 30 percent increase in digital spend with a greater emphasis on soccer over past years. And, of course, we can expect to see a dash of Neil Patrick Harris sprinkled in.