Articles About brand alignment

The Future of Online Business: User generated content and how to leverage it’s benefits for your business

incitrio2016-06-01T22:13:37-07:00July 8th, 2008|Tags: social media, authenticity, brand alignment, brand equity, content on-demand, future of business, future of online business, harvard business school, inc. magazine, micro sites, mobile media, open source collaboration, real-time, social networking, threadless, truth, user generated content, viral marketing, virtual workforce, womma, word of mouth|

One of the best articles that I have read in a long time is on User Generated content and the future of Online Business in the latest Inc. magazine article on Threadless, a user-generated t-shirt company from Chicago. In it they describe a model currently being analyzed by the Harvard Business School as […]