Optimizing Social Media’s Efficiency
As a business owner or key executive, you’re already aware how significant social media is to your company’s online brand presence. Social media platforms allow you to connect with customers, form relationships, and promote your company. However, managing social media takes a lot of time, especially if you’re using multiple platforms and you’re not sure how to make each one as engaging and effective as possible. That’s where the social media management team at Incitrio in San Diego can help you.
We’ll start by identifying and creating brand-centric relationships with key influencers, bloggers, media sources, strategic partners, and any other affiliates that should be familiar with your brand. After key relationships have been targeted and engaged, our social media managers will move on to strengthening your content strategy and reach. Whether that means utilizing existing assets such as case studies, articles, and infographics, or creating targeted content based on a brand new editorial blog calendar tied to your best-performing SEO optimized keywords.
After we’ve identified opportunities for engagement, developed a strong content strategy, and begun generating targeted social media content; our team can quality control your infrastructure, strengthen your security protocol, and customize software to enable our team and yours to manage up to 20 different Facebook, Twitter, LinkedIn, and other popular social media accounts from one dashboard.
Four Reasons to Use Incitrio for Social Media Management
- Efficient Social Media Posting: Our San Diego based social media managers can provide you best practices and technology infrastructure that enable you to schedule and monitor your posts hours, days, or even weeks in advance. This optimized workflow empowers you to be efficient and effective with your social media efforts by maximizing productivity.
- Detailed Social Media Analytics: Facebook and Twitter’s insights are limited. Today’s social media management tools provide detailed metrics segmented by each social media account to show you what the metrics are, what they mean, and how the data works alongside your brand strategy. Our in-house team can “translate” the data to bring intelligence and track ROI from your social media tactics.
- Tracking Multiple Social Media Platforms: Leverage best-in-class social media tools to publish posts across multiple platforms, monitor brand conversations, get notified and immediately engage with multiple audiences, and gain better control over your brand’s social media presence. Even better, Incitrio can teach you to how to leverage content across multiple platforms instantaneously rather than manually writing social media content for each individual platform.
- Keep an Eye on Your Social Media Brand Reputation: Using social media listening tools can also help you pay attention to your brand’s reputation and that of your competitors. By setting up the infrastructure correctly up front, we can configure the software to send you alerts when your brand is mentioned across the web, so you can monitor and control the online conversation occurring on multiple social media platforms and stay top of mind as an industry thought leader.