The Best Email Marketing in San Diego
Every day, new marketing software and tools are coming out. With all of this noise, email may seem obsolete, but it’s not…as long as you have the right strategy and processes in place. Today, email marketing is still one of the most effective marketing methods available when leveraged correctly. It can be difficult to figure out the best way to use email marketing to your advantage, but our experienced and talented marketing team at Incitrio in San Diego can help you build the best email marketing strategy and implementation for your brand.
Our full-service email marketing service focuses on the following points:
- Database: Acquisition, building organic, sourcing paid, scrubbing, segmentation, etc.
- Email Campaigns: Awareness, welcome, lead generation, cart abandonment, win-back, etc.
- Mobile-Optimized Email Marketing: Design and development
- Personalization: By geographic, demographic, gender, interest, etc.
- Analytics: Sends, opens, soft bounces, hard bounces, click-through rates, unsubscribes, etc.
How Email Marketing Helps
Increase your brand recognition
By leveraging properly designed email templates, you’ll get your brand image and name in front of the right audience for maximum engagement when you extend your online brand reach via best-in-class email communications. The visual consistency of your email campaign will ensure you are top of mind and the right messaging will generate quality engagement.
Don’t let the data lie
With a scrubbed database, we’ll make sure your marketing emails actually reach your audience. Don’t let the data lie to you. We’ll leverage the right software and techniques BEFORE your email marketing campaign starts to make sure your grade A leads are actually receiving your message and engaging properly.
Connect with your target market
Email marketing keeps you in touch with your audience on a regular basis, so you are always top of mind. This tactic ensures that when your services, products, or programs are needed, your market will buy from you and refer others to you.
If you create quality email marketing content that is relevant, you’ll earn the trust of your target market, improve inbound leads from strategic partners, and enhance vendor relationships, making it easier for you and your sales team to attract and convert revenue for your business.
Educate current clients
A monthly corporate email newsletter is a great way to keep current clients up-to-date with what’s new in your business. Share what you’re working on, upcoming product launches or service upgrades, what’s happening in the industry, and keep them informed so that your brand is seen as an industry thought leader and your email is the one email they always open every month.
Attract new opportunities
In the right hands, an email newsletter enables your company to find new opportunities for strategic partnerships, joint ventures, media interviews, speaking engagements, and much more. Turn your email marketing tactics into trackable revenue generating activities so your sales team has a steady flow of inbound leads.