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6 04, 2018

Why Mobile Optimization is Important Now More Than Ever

2018-04-06T18:16:00+00:00 April 6th, 2018|

We live in an increasingly mobile world. We are always on the go and now our devices are always with us. So much so, that roughly 57% of all internet traffic now comes from a mobile device. In another study, it showed that 48% of people start their […]
12 07, 2016

What To Expect At VentureBeat’s MobileBeat 2016

2017-05-23T18:17:50+00:00 July 12th, 2016|Tags: , |

07.12.2016_MobileBeat-2016

The 9th annual MobileBeat conference is underway and marketers, engineers, and entrepreneurs alike are coming together to hear about mobile’s next frontier. Hosted by VentureBeat, Speakers from top technology firms like Google, Uber, and other similar big brands are coming together to share their strategies and visions […]

27 06, 2016

Google Adwords Tests Click-to-Text Ads

2017-05-23T18:17:54+00:00 June 27th, 2016|

06.27.2016_GAdwords

Google Adwords is now testing a new ad extension that gives searchers the ability to text advertisers straight from ads on Google. Click-to-text plans to function similar to that of call extensions. Instead of seeing a “call” icon on the ad, there will now be a “text” […]

23 06, 2016

Mobile Ad Tech Company Unifies App Advertising In One Proprietary Platform

2017-05-23T18:17:54+00:00 June 23rd, 2016|Tags: , , , |

06.23.2016_AppLift

Last week during AppLift – a mobile ad tech company – hosted their annual FirstScreen Conference in Berlin at the Kino International film theatre. The FirstScreen Conference is a place where mobile industry leaders come together and discuss new and innovative ideas. During the conference, AppLift announced […]