BrandSpeak Blog

/BrandSpeak Blog/
18 11, 2016

Third Quarter 2016 Digital Marketing Insights

November 18th, 2016|

In recent months, the digital marketing ecosystem has shown that marketers are reallocating their budgets for 2017. A few leading factors that have resulted in this shift attribute to mobile targeting updates by Google, conversion optimization, and changes in consumer behavior, all of which contribute to improving brand-customer relationships.

Customers value the brand experience over everything […]

27 10, 2016

Fanta Teams Up with Illustrator Noma Bar For Halloween

October 27th, 2016|

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Fanta is known for releasing limited edition Halloween soda cans over the years, so it’s no surprise that this year would be any different. With the help of Noma Bar, an illustrator most notably known for his work for Time Out London, BBS, Random House, The […]

7 10, 2016

Google Adwords Is Making Changes to Your Ads Quality Score Feature

October 7th, 2016|

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Starting October 10th, 2016, Google Adwords will begin showing null (“–“) Quality Scores when ads aren’t showing enough impressions and/or clicks. These changes will affect both new keywords and current keywords that lack impression and click data.

What Does The Quality Score Reporting Update Mean for Google Adwords […]
19 09, 2016

Incitrio Branding & Marketing Agency Recognized As A Top San Diego Branding Agency

September 19th, 2016|

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Yesterday, Clutch announced the findings of its comprehensive branding vendor research. We are pleased to announce that Incitrio Branding & Marketing Agency was ranked highly in this competitive evaluation of San Diego branding companies. We’ve been recognized by Clutch before on a national level, and […]

1 09, 2016

Google Uses World Emoji Day To Promote Social Corporate Responsibility

September 1st, 2016|Tags: |

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The annual tech-driven World Emoji Day is upon us and Google has brought it upon themselves to educate the public on what emojis tell us about how far we have come as humans. Occurring once a year on July 17th, an arbitrary date that is displayed on […]

30 08, 2016

Case Study: Diabetes Research Connection

August 30th, 2016|Tags: , , , , , |

DRC-case-study-header When five people come together with a joint mission to prevent, treat, and cure type 1 diabetes, a lot of amazing things can happen. Five leading experts, and proponents for type 1 diabetes, came together in 2012 to establish the Diabetes Research Connection (DRC), a 501(c)(3) non-profit […]
18 07, 2016

“Everyone’s talking about Cyber Crime, but is your company doing anything about it?”

July 18th, 2016|Tags: , |

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Cyber crime is a growing pandemic affecting so many. There are a plethora of tools out there to help, but are you using the right ones? Incitrio Branding & Marketing Agency recently attended a cyber-security seminar presented by Regents Bank, a division of Grandpoint Bank, at the […]

12 07, 2016

What To Expect At VentureBeat’s MobileBeat 2016

July 12th, 2016|Tags: , |

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The 9th annual MobileBeat conference is underway and marketers, engineers, and entrepreneurs alike are coming together to hear about mobile’s next frontier. Hosted by VentureBeat, Speakers from top technology firms like Google, Uber, and other similar big brands are coming together to share their strategies and visions […]

11 07, 2016

Travel Marketing Trends That Are Reshaping The Tourism Industry

July 11th, 2016|Tags: , , |

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The Travel Marketing ecosystem is changing thanks to the emergence of collaborative consumption brought to life by Airbnb, HomeAway, and similar companies that are enabling non-traditional travel experiences. In the past 5 years alone, a lot has happened for the Tourism Industry; hotels have reinvented themselves, and […]

8 07, 2016

This Nonprofit Raised 80X Its Original Investment Using Venmo

July 8th, 2016|Tags: |

Venmo users may have seen ads for the nonprofit disguised as small payments recently. - Deutsch New York Venmo users may have seen ads for the nonprofit disguised as small payments recently. – Deutsch New York

Nonprofits operate on lean staff and shoestring-sized budgets. With that said, advertising […]